While researching a recent story on summer’s best Alaska cruise bargains, I was dumbfounded to discover jaw-dropping $299 rates for a last-minute 7-night Princess Cruises sailing to Alaska — one of the best-value fares I’ve stumbled upon during my many years of travel deal-hunting. The only problem? They seemingly weren’t available to everybody, with the $299 fares populating on the Princess website for me, but not for my editor, who was located in another region (fares there showed up from $599 for the same sailing).
Intrigued, we decided to dig deeper on these fare discrepancies and uncovered a world of hidden cruise deals and short-lived “flash” sales.
Karen Candy, media relations manager for Princess, revealed that the $299 Alaska fares were likely showing up regionally, since the cruise line sometimes has limited flash sales that are targeted to specific markets. A rarity for any travel provider: They explicitly did not want any publicity on these blink-and-you’ll-miss-them fares. Candy explained, “They are restricted, offered very close in on sailings with space, and are offered in very limited quantities.”